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Brand Design: Heather Eck Artist

MEDIA: Adobe Illustrator, Adobe Photoshop, Adobe InDesign

DESCRIPTION: Freelance: I was hired as a freelance graphic designer and brand stylist to create a full branding suite for Heather Eck Artist, LLC. I created a full branding guide; several logo iterations; a watermark; a business card, an invoice, a thank you card, and a stamp design; as well as Instagram highlight covers and email signatures for Heather’s business. Throughout the process, I researched extensively Heather’s target audience’s preferences to create a new brand feel that would grow her desired market.

LOCATION: Holly Springs, N.C.

TIME: June-July 2020

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